Branding
Webdesign
Video
Following our various projects launched with Prinft in Web3, I was contacted by the creators of the game Captain Sorare, a side game linked to Sorare. They wanted to recreate a brand new game with a strong identity around sport that would stand out graphically from the current Games. So I offered them to bring a real touch of Fantasy Gaming in the style of League of Legends by playing on the Heroes side of their name. I also created the Design of the NFT cards and worked on the UX/UI of the different pages of the site and Webapp.
Branding & Cards Design
For this project, I wanted to avoid an overly “sporty” image as we often find in Fantasy games linked to the world of football or basketball. I therefore opted for a style that would mix the spirit of heroic fantasy games (with art deco-type ornaments) and a more current style brought by lighting effects and modern illustrations. Concerning the illustrations, it was necessary to imagine assets that could be easily duplicated for exports dedicated to sellable NFTs. The game being based on 5 different types of coaches, it was necessary to imagine multiple variations (skin color, styles, outfits, accessories, etc.).
So I called on my friend Dune with whom I have been working for several years and together we developed a story telling of each character in order to visually image the differences in character from one coach to another. Once I had all of this, I imagined different assets that would make up the cards with degrees of progression in gamification (Bronze, gold, iridescent, etc.).
Branding Book & Design System
In order to document the entire identity, I created a Branding Book to be sure that the consistency of the branding is maintained even in my absence. Given the number of web pages that will subsequently be created directly by the Devs, I have also implemented a complete design system so that they can be 100% autonomous.
“We had the privilege to work with Anthony. As a designer, his methodical approach, creativity and attention to detail really made the difference in realizing our vision. He stood out for his ability to understand our needs and translate them into a design that was both aesthetically pleasing and functional. The visual brand identity he developed is not only in line with the essence of "Stadium Heroes", but also adds undeniable value to our project. Thank you!”
Maxime
CEO/CTO & Head of Dev
Gaming Assets & Ux / Ui
I had to create numerous assets related to the entire gamification experience, taking into account the needs of the client who wanted to be autonomous for the rest of the deployment. So I set up a system based on Midjourney AI which allowed me to create the specific design of these illustrations.
